Our photography direction for CNTH balanced minimal design with everyday relevance. We worked with two approaches - product and lifestyle. The product shots kept things simple and grounded. The bottle stood at the center, styled with raw, minimal elements like stones and risers that reflected its quiet confidence. The lifestyle shots brought the product into real moments, from gym bags and workouts to breakfast tables, showing how CNTH naturally fits into daily routines. Together, the visuals positioned CNTH as more than just a supplement for fitness enthusiasts. It’s a companion for anyone invested in better health.
























